FACEBOOK GROUPS
THERE’S A FACEBOOK GROUP FOR EVERYONE
Facebook Groups OOH Campaign featuring real group members from all across America, most of whom were meeting each other for the very first time. Warm, fuzzy friendships were forming left and right and by the end of the shoot we collectively earned a masters degree in animal wrangling.
Placements were seen all across the US including Times Square takeovers that allowed us to wrap an enormous Moreton Bay Fig Tree around an entire NYC sky scraper.
Role: Concept / Art Director
CDs: Ashley Davis-Marshall, Dan Viens
Photographer: Danielle Levitt